SEO agency from Helsinki
Organic growth that shows up in revenue
Nostels builds search visibility that brings the right customers at the right time. No tricks and no promises we cannot back — just work that survives algorithm updates.
Over 120 SEO projects delivered across the Nordics and international markets
Services
Search optimization in every form
Pick a single discipline or let us own the whole picture. Every service can be bought on its own or as part of a broader growth plan.
Technical SEO
Indexing, page speed and site architecture done right – the durable foundation for everything else.
Content SEO
Content strategy and production that matches search intent and turns visitors into customers.
Link building and digital PR
Quality links and mentions that grow authority without the risk.
Local SEO
Google Business Profile, reviews and local rankings – be visible where your customers search.
E-commerce SEO
Category and product pages that bring buying traffic without growing your ad budget.
AI SEO and GEO
Optimisation for the AI search era – be visible in AI Overviews and language model answers.
New service
iGaming SEO for regulated markets
Casino and betting brands need their own playbook: advertising is restricted, competition is brutal and search engines apply an unusually strict quality filter. We build visibility that stands up to both the algorithm and the regulator.
Explore iGaming SEO- Compliance first Every market is reviewed against its licensing and advertising rules before anything ships.
- Many markets One strategy that scales from country to country without cannibalisation.
- Measured on FTDs We report on registrations and deposits, not just rankings.
How we work
Five steps from visibility to results
The same clear process on every engagement — you always know where we are and what happens next.
-
1. Audit
We analyse your current state, competitors and search demand, and give you an honest read on the potential.
-
2. Strategy
A prioritised plan where every action has a business rationale behind it.
-
3. Execution
Technical work, content and authority built in the agreed order.
-
4. Measurement
We track rankings, traffic and conversions — and change course when the data says so.
-
5. Growth
A monthly cycle that locks in the wins and opens up the next ones.
Client work
Results you can count
Organic revenue doubled for a Nordic retailer
Fixing indexing issues and rebuilding category pages took a Nordic fashion retailer’s organic sales to a new level.
- +212% Organic revenue
- +94% Indexed pages
A SaaS company tripled inbound leads with content
An intent-led content programme took a B2B software company to the top of the category’s most valuable queries.
- 3.1× Organic leads
- 48 Keywords in top 3
Quiz
Which SEO service fits you?
Five questions, about a minute. You get a recommendation on where to start.
Clients
What our clients say
5 av 5
Compliance was a deal-breaker for us. Nostels understood the regulation better than several of our internal specialists.
4 av 5
The reporting is the clearest I have seen. I can tell at a glance what was done and what it produced.
5 av 5
For the first time an SEO partner told us plainly what not to do. It saved budget and still gave us our best year in organic search.
Let’s find out what search could do for you
A free 30-minute audit. We go through the state of your site and tell you honestly whether the work is worth starting.